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ID Photo Codes Privacy Policy

ID Photo Codes ( and Passport Photo Codes ( are websites developed and operated by imagicam Limited ('imagicam ' , 'imagicam Ltd.' , 'Our' , 'We' , 'Us') based in The United Kingdom.

We provide a service to securely store and transfer the digital identification photograph ('ID Photo') of a subject ('the subject', 'they', 'their') for use in official online documents that require an ID Photo of the applicant, for example, an online passport application.

This is done by means of a uniquely generated code ('Photo Code') that is issued to the subject allowing them to either enter their Photo Code into specific third party websites to give access to their ID Photo, for example HMPO, or for the subject to securely download a copy of their ID Photo to use however they wish.

The Photo Codes generated will have been requested by the retailer/photographer ('the retailer') who took the subject's ID Photo


The right to privacy of the subject is important to us so with this in mind, the system has been designed and built to comply with the latest General Data Protection Rules (GDPR). This includes giving the subject full access to view, download and delete their digital ID photo and associated personal information. As per the GDPR regulations, the deletion of the subject's digital ID photo and all associated personal information will be performed automatically, six months after the creation of their Photo Code.

We also have data protection registration with the Information Commissioner under the Data Protection Act 1998 ('the Act'). Our registration number is: Z1117105. We aim to ensure we comply with all the protection the Act affords to you. Further information on the Act is available on the Internet at

Personal Details

To use the ID Photo Codes Service, specific pieces of personal information are required to be able to generate a personal Photo Code for the subject's ID Photo, store the ID Photo securely online and to send the personal Photo Code to the subject. There may also be the need to use this personal information to contact the subject for operational reasons, for example (but not limited to), giving assistance or support when using the service.


Apart from the retailer, no third party will be allowed access to the subject's ID Photo unless express permission is given by the subject. This could be, for example, during an online passport application where the subject has been asked to enter the Photo Code associated with their ID Photo into the website, or they upload their ID Photo direct via the third party website's file upload mechanism. No third party will have access to any of the personal information associated with the subject's ID Photo, except for the retailer, for the purposes of managing the Photo Code generated on behalf of the subject.

The subject's ID Photo will have been uploaded to our secure web servers using a high level of encryption by the retailer who took their ID Photo. As already stated above, specific pieces of personal information are required to be able to generate a personal Photo Code for the subject. The subject should have been notified of this and their permission sought by the retailer before these actions took place. If this was not the case or the subject feels uneasy with their personal information being stored this way, then the subject has full access to delete their ID Photo and associated personal information from the system.


We use various cookies to improve a visitors experience of this website and to provide other essential functionality. The cookies we use cannot personally identify a visitor nor can they harm their computer. Accepting these cookies is a condition of using this website. Blocking these cookies means we cannot guarantee the full functionality of our website during a users visit.

Visitors have the option to modify the way their Internet browsers manage specific cookies in their Settings. More information about cookies and how to manage them is available from However, should visitors choose to limit how cookies are set, this may interfere with their ability to access certain areas of this website or else such use may be severely limited, for example when the subject accesses and manages their digital ID photo, as it needs to remember specific bits of information to work as intended with the requested tasks.

Traffic Monitoring

Like many other websites, the ID Photo Codes and the Passport Photo Codes websites are equipped with a program that monitors traffic by automatically recording every visitor's host, domain name, pages visited, length of user sessions, browser type and/or IP address. This program tracks the number of times the website is hit, how many visitors come to the website, which parts of the website they frequent, and the length of time of each visit. This information does not contain personally identifiable information and is used to evaluate areas of interest and to improve the website and may be provided to third parties by imagicam Ltd. or its associates.


A visitor to the ID Photo Codes and/or Passport Photo Codes website is not required to reveal any individually identifiable information, such as an address or telephone number. However, imagicam Ltd. web servers collect other information, such as information related to the make of a visitor's browser software and the Internet domain name of the location the visitor enters from. Such information helps us diagnose technical problems and manage our website by tracking a visitor's interests. imagicam Ltd. uses this information only in the aggregate, so that we can better serve you.

Contacting Us

By contacting us for further information or requesting assistance to use the ID Photo Codes service, you are consenting for us to use your email address or telephone number (if provided) to communicate with you for the reasons requested.

What we will NOT use the information for...

We respect your privacy! Except as described above, or as otherwise provided or permitted by applicable law, any personally identifiable information about you, collected by imagicam Ltd. will not be sold, rented, loaned, or otherwise used outside our business.

Privacy Disclaimer


We use our best endeavours to ensure that our website complies with UK law. However, we make no representations that the products/services that we offer on our websites are appropriate or available for use in locations outside England & Wales.

imagicam Ltd. make no warranties, express or implied, that make any of our products/services available in any particular jurisdiction outside the UK is permitted under any applicable non-UK laws or regulations. Accordingly, if making the products/services or any part available in your jurisdiction or to you (by reason of nationality, residence or otherwise) is prohibited, those products and/or services are not offered to you. You accept that if you are resident outside the UK, you must satisfy yourself that you are lawfully able to use any products/services. We accept no liability, to the extent permitted by applicable law, for any costs, losses or damages resulting from or related to the use or attempted use of the products/services by persons in jurisdictions outside the UK or who are nominees of or trustees for citizens, residents or nationals of other countries.


Should you have any concerns regarding the use of your personal data, as described above, then please feel free to contact us direct.


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